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About Us

Passionate about Natural Produce.

Passionate about natural produce, full flavours and timely deliveries, you can count on us to provide nothing but the finest produce available.

Provincial Produce Australia is a family owned and operated business that has lasted generations. Our extensive history and experience in fruit and vegetable wholesale are consistently reflected in the products and services we provide to our customers.

Our no excuses attitude towards quality control and full transparency allows us to develop and continue to nurture long-standing partnerships with our suppliers and client base.

Dealing directly with farms and the Melbourne wholesale market ensure we provide our customers with only the freshest and finest quality produce available. We service all customers, big and small with the same care and attentiveness we would our own family.

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We pride ourselves on speed, from farm to plate in 48 hours, because fresh is best.


Nothing but the best fruit and vegetables to create those supurb dishes.

Customer Satisfaction

Nothing makes us happier than satisfied customers, when you’re happy we’ve done our job.

We’re apart of the Ponte Group

Provincial Produce Australia is a company born of The Ponte Group, a 90-year-old family owned and operated business. With a foundation in farming and extensive experience with wholesale produce, broking export, import and food services we understand the importance of building an environment that is focused on quality produce and customer satisfaction.